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1 price
A n1 gen, Comm, lit, fig ( cost) prix m ; the price per ticket/kilo/head le prix du billet/du kilo/par personne ; to sell sth for ou at a good price vendre qch à un bon prix ; at competitive/attractive prices à des prix compétitifs/intéressants ; ‘we pay top prices for…’ ‘nous payons le prix fort pour…’ ; cars have gone up/fallen in price les voitures ont augmenté/baissé ; to give sb a price ( estimate) donner un prix à qn ; what sort of price did you have to pay? à peu près combien est-ce que tu as eu à payer? ; to pay a high price for sth lit payer cher qch ; to pay a high price for sth/for doing fig payer cher qch/d'avoir fait ; loss of independence was a high price to pay for peace perdre son indépendance c'était cher pour obtenir la paix ; no price is too high for winning their support on ferait tout pour obtenir leur soutien ; that's the price one pays for being famous c'est le prix de la célébrité ; he paid a very low price for it lit il l'a acheté à très bas prix ; that's a small price to pay for sth/for doing fig ce n'est pas un gros sacrifice pour obtenir qch/pour faire ; you can achieve success-but at a price! tu peux réussir-mais à quel prix! ; that can be arranged-for a price! gen, hum ça peut s'arranger, si tu y mets le prix! ; she wants to get on in life, at any price ou whatever the price elle veut à tout prix réussir dans la vie ; peace at any price la paix à n'importe quel prix ; I wouldn't buy/wear that horrible thing at any price! pour rien au monde je n'achèterais/ne porterais cette horrible chose! ; ⇒ half price, full price, selling price etc ;2 gen, Comm, lit, fig ( value) valeur f ; of great price d'une grande valeur ; beyond ou above price (d'une valeur) inestimable ; to put a price on lit évaluer [object, antique] ; to put ou set a high price on attacher beaucoup de prix à [loyalty, hard work] ; you can't put a price on friendship l'amitié n'a pas de prix ; what price all his good intentions now! qu'en est-il maintenant de ses bonnes intentions! ;3 ( in betting) lit cote f ; what price he'll turn up late? fig qu'est-ce que tu paries qu'il va arriver en retard?B vtr1 (fix, determine the price of) fixer le prix de [product, object] (at à) ; a dress priced at £30 une robe à 30 livres ; this product is reasonably/competitively priced ce produit est à un prix raisonnable/compétitif ; a moderately-priced hotel un hôtel aux tarifs raisonnables ;2 (estimate, evaluate the worth of) estimer la valeur de [object] ;3 ( mark the price of) marquer le prix de [product].every man ou everyone has his price on peut acheter n'importe qui à condition d'y mettre le prix ; to put a price on sb's head mettre à prix la tête de qn ; he has a price on his head sa tête a été mise à prix.■ price down:▶ price [sth] down, price down [sth] GB diminuer le prix de.■ price out: price oneself ou one's goods out of the market perdre un marché en pratiquant des prix trop élevés ; we've been priced out of business/the British market nous avons perdu notre affaire/notre place dans le marché britannique à cause de nos prix trop élevés ; X has priced Y out of the market X a évincé Y du marché en pratiquant des prix moins élevés.■ price up:▶ price [sth] up, price up [sth] GB augmenter le prix de [qch].
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